About Larry Ward

Larry Ward is a seasoned executive, strategist, and innovator with over two decades of leadership at the intersection of marketing, media, and technology. He currently serves as President of both Market Rithm, Inc., a leading Martech company, and Political Media, Inc., a pioneer in digital political communications.
At Market Rithm, Larry leads the development of cutting-edge marketing technology platforms, including Structure CMS™ and Deployer, helping agencies and organizations drive growth, streamline content delivery, and achieve measurable results through data-driven marketing strategies and exceptional client service.

For over 20 years, Larry has also served as President of Political Media, Inc., where he became a recognized leader in political communications and digital advocacy. He helped pioneer email fundraising, issue-based digital campaigns, and micro-targeted messaging for political, nonprofit, and advocacy organizations. His work has positioned him as a trusted voice and strategist in the public affairs and media landscape.

Larry’s career spans executive leadership in the corporate, agency, and media sectors, where he has consistently driven innovation, led successful marketing initiatives, and advised candidates, organizations, and enterprises on high-impact digital strategies. Known for his strategic vision and hands-on execution, Larry continues to influence the future of both Martech and political communication.

Join me in shaping a future where technology elevates humanity rather than replaces it—where innovation and ethics advance hand in hand.